Engagement models
Retainers, performance, or both.
Tell us the event or campaign and the goal. We'll come back with a plan and a number.
Monthly retainers
Jib, MainSail, Spinnaker.
Event marketing and campaign management. Quarterly billing saves 10%.
Jib
10 hrs/week
Targeted campaigns: single-event promotions and targeted attendee growth
- Setup, deployment, segmentation and basic reporting
- 15–20 email deployments
- 50K SmartCopy credits
MainSail
Most popular20 hrs/week
Optimized engagement: ongoing event series and layered messaging
- A/B testing, deeper segmentation, performance optimization
- 30–40 email deployments
- 100K SmartCopy credits
Spinnaker
30 hrs/week
Full-service management: multi-event strategies
- Extensive customization and advanced analytics
- 45–55 email deployments
- 150K SmartCopy credits
Performance pricing
Pay for the depth of the touch.
Demand generation, priced per lead, tiers priced to engagement depth.
Top funnel
One-Click Download
Single-click opt-in, 7 Knots–hosted page plus confirmation email, automated CRM delivery.
Core
Precision CPL
Full form-complete capture, hosted and auto-delivered, Bombora intent included. Targeting filters available for seniority, function and company size.
Nurture
Double-Touch™
Two engagement touches per lead, deeper qualification plus BANT and custom questions, targeting filters included.
Live events
TurnOut Pro™
Traffic to the registration page, live-call verification and personalized reminders, post-event verified attendee data.